Glidden by PPG introduced a stunning jewel tone—Purple Basil—for its 2025 color of the year. The hue is a rich, approachable, and welcoming shade of violet that can be easily used in any style of home, whether traditional or modern. Purple Basil merges design styles and signals a shift in what homeowners are looking for in their spaces—more color and fewer neutrals.
Asked to describe Purple Basil in three words, Ashley McCollum, PPG color expert for Glidden, calls it bold, opulent, and homey. She says the color is equally cozy and warm as it is opulent and rich, making it a perfect paint for those who want to dive into color but still want a sense of security. While shades of purple might have seemed difficult to incorporate in the past, Purple Basil makes the color feel more accessible.
Purple Basil can be used on both interior and exterior walls and features. McCollum predicts that homeowners will use the purple hue on both front doors and shutters, as well as on porch ceilings. Inside, she suggests the shade be used in offices and bathrooms, as well as on kitchen cabinets. Color-drench an entire space for an eye-catching statement or create contrast with patterned wallpaper. Be sure to get a sample first—depending on the paint’s finish or texture of the surface it’s applied to, the paint can morph into various shades, some leaning more blue and others more red.
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